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Top Truck Paint Trends in 2025: Matte, Metallic & Custom Color Finishes

Team #312Truck

Matte black, shimmering metallics, and bold custom colors—2025 truck paint trends are all about durability, visual impact, and brand identity. Explore top finishes, expert tips, and real examples from 312 Truck Body Repair. Get a quote today.

A truck’s paint job does more than protect the surface—it speaks for your brand before a word is said. In 2025, truck paint trends are leaning bold, clean, and high-impact, blending function with flair. Whether you’re updating a fleet for commercial branding or giving a custom vehicle a head-turning finish, the right paint can make all the difference. 

From matte black to brushed metallics and one-of-a-kind custom color palettes, here’s what’s driving truck painting trends this year—and how to make the most of it.

Matte Paint: Understated, Modern & Bold

Matte finishes have exploded in popularity across commercial and custom trucks in 2025. Their flat, non-reflective texture creates a stealthy, ultra-modern appearance.

Pros

  • Unique and professional look
  • Great for branding standout
  • Hides minor imperfections better than glossy finishes

Cons

  • More sensitive to scratches and stains
  • Requires special cleaning products
  • Less forgiving with touch-ups

Tip: Matte paint pairs beautifully with bold logo vinyls and limited accent colors for a clean, minimalist brand presence.

Metallic Paint Finishes: Flash, Depth & Dimension

For truck owners who want to sparkle on the road, metallic finishes are still surging in 2025. These paints contain aluminum flakes that reflect light, creating eye-catching dimension.

Why Fleets Love Metallics

  • Visually dynamic and high-end
  • Amplifies curves and body features
  • Holds value better in resale markets

Maintenance Tip: Use waxes designed for metallic finishes to preserve their shimmer and prevent oxidation.

Custom Color Finishes: Full-On Personalization

In the age of personalization, custom paint colors are hotter than ever. Businesses are ditching basic white in favor of brand-coordinated palettes—think fire-engine red, deep charcoal, or even color-shifting pearlescent paints.

Benefits of Custom Vehicle Paint

  • Reinforces brand identity
  • Makes fleet vehicles more recognizable
  • Adds exclusivity and pride of ownership

Multi-Tone & Accent Painting

Another 2025 trend: bold two-tone and accent designs. Whether it’s matte black with gloss red detailing or chrome-fender contrast, this look allows for subtle flair without going full custom.

Why It Works

  • Adds personality while staying professional
  • Breaks up long body lines on box trucks or trailers
  • Great for showcasing company colors in layers

Branding Through Paint: More Than Just Looks

Paint isn’t just aesthetic—it’s a branding tool. A modern, cohesive paint job helps trucks become moving billboards for your business.

What Updated Paint Communicates

  • Professionalism and pride in your fleet
  • Attention to detail
  • Environmental and industry compliance (when using low-VOC paints)

312 Truck Body Repair specializes in matching fleet brand colors and integrating logos during the repainting process, ensuring continuity across multiple vehicles.

Durability in 2025 Paint Formulas

Modern commercial truck paint goes beyond looks—it’s engineered for resilience. Today’s top finishes offer:

  • UV and corrosion resistance
  • Long-lasting shine and depth
  • Chip-guard coatings for urban driving
  • Waterborne, low-VOC options for eco-conscious fleets

Maintenance Tip: Apply a ceramic coating or protective wrap over custom or matte finishes to extend longevity, especially in Chicago’s variable climate.

Choosing the Right Finish for Your Truck’s Role

Different finishes suit different industries and vehicle uses. Ask these questions:

  • City fleet or highway hauler? Metallic or gloss may make sense.
  • Heavy-use service truck? Matte or textured coatings can hide wear.
  • Customer-facing delivery fleet? Custom colors that align with branding stand out best.

Your truck’s purpose should inform your finish.

The Chicago Factor: Climate, Salt & Road Wear

Chicago winters are hard on paint jobs. Salt, slush, and repeated washes can wear down protective coatings fast. That’s why smart truck owners are upgrading paint protection this year.

Maintenance Tip: Always pair your finish with corrosion-resistant undercoating and rust prevention—especially on fenders, undercarriages, and bumpers.

Paint Maintenance Tips for 2025 Finishes

A great paint job is an investment—maintain it like one.

Top Maintenance Tips

  • Hand wash with pH-neutral soaps
  • Avoid automated car washes (especially with matte or custom finishes)
  • Reapply wax or ceramic coatings regularly
  • Touch up chips and scratches before they spread

Time to Repaint? How to Know

Not sure if your truck needs a new paint job? Here are signs it’s time:

  • Visible fading or oxidation
  • Peeling clear coat
  • Deep scratches or rust spots
  • Outdated branding or mismatched fleet colors

A fresh coat can refresh both your truck’s look and your business presence.

Ready to Refresh Your Fleet? Get a Risk-Free Quote from 312 Truck Today

Whether you’re upgrading a single vehicle or rebranding an entire fleet, 312 Truck Body Repair delivers Chicago’s most advanced truck painting solutions.Get a quote today for matte, metallic, or custom truck paint—and bring your 2025 vision to life.

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Testimonials

What Clients Are Saying

"Although we handle minor collision work in-house, when it comes to paint, 312 Truck is our go-to. Their pricing is among the most competitive in the Chicagoland area—often half of what others charge while still delivering high-quality results. They’ve been a valuable extension of our team."

JMX Logistics

"Our business turns old shipping containers into mobile bars and quick-serve restaurants—we needed a paint partner who understands precision. 312 Truck’s marine-grade coatings match our brand colors with a flawless finish every time. Their attention to detail exceeds our clients' high expectations."

KAMRAN Container Bars

"Every off-season, we turn to 312 to refresh our fleet. They sandblast and repaint dozens of frames, trailers, and specialty paving equipment so everything is ready to hit the road again. Their speed and consistency have never let us down, and the quality of work speaks for itself."

Redux Asphalt

"Keeping our fleet in top shape is a priority, and we need a partner that operates with speed and efficiency. 312 Truck has been instrumental in helping maintain our delivery vehicles—everything from mechanical work to heavy collision and cosmetic repairs for hundreds of our units every year."

Amazon

"For over 20 years, the Patel family [312's owners] has worked alongside Enterprise Rentals, managing thousands of repairs of all sizes. Their deep knowledge of the collision industry—especially fleet-specific repairs—makes them a trusted resource in keeping our vehicles road-ready."

Enterprise

"Our garbage trucks endure a lot of wear and tear—from accident damage to rust buildup. 312 Truck handles everything from structural repairs to repainting and de-branding before resale. Their expertise in durable, wear-resistant coatings keeps our fleet looking sharp against the elements."

RedSet Waste

"312 Truck has been a reliable partner for our vehicle maintenance centers in the Midwest. Their team has helped with everything from Promaster vans to full-size trailers. One of the key reasons we continue to trust them is their excellent communication—keeping us informed throughout."

USPS

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